3ICE is Professional Ice Hockey’s Newest League to Enter the Rink with EJ Johnston

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EJ Johnston Headshots

Adam Torres and EJ Johnston discuss 3ICE’s plan to bring a new hockey experience to fans

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Show Notes:

  • 3-on-3 format
  • Overtime format
  • Uniquely designed for speed, skill and excitement
  • Cameraman on the ice with players

What an awesome concept! Remember the last time you watched a game go into overtime? The excitement you felt? What if the whole game was played like that? In this episode Adam Torres and EJ Johnston, Founder & CEO at 3ICE, talk about the upcoming launch of 3ICE and the new league format.

About 3ICE

3ICE IS A NEW AND TOTALLY INDEPENDENT 3-ON-3 PROFESSIONAL ICE HOCKEY LEAGUE IN NORTH AMERICA. BASED ON THE 3-ON-3, FULL-SIZED RINK, OVERTIME FORMAT, 3ICE IS UNIQUELY DESIGN TO GIVE FANS THE SPEED, SKILL AND EXCITEMENT THEY LOVE 100% OF THE TIME. EVERY GAME CONSIST OF TWO 8-MINUTE PERIODS WITH A RUNNING CLOCK TO KEEP THE END-TO-END ACTION MOVING AT AN UNPRECEDENTED PACE. NO PENALTIES- ONLY PENALTY SHOTS. NO LONG INTERMISSIONS OR VIDEO REVIEWS, JUST PURE SKILL, CREATIVITY, PLAY MAKING AND GOAL SCORING. WHAT THAT MEANS FOR FANS IS ALL HOCKEY, NO FILLER. THE INAUGURAL SEASON-TOUR WILL TAKE PLACE IN SUMMER 2021 AND WILL CONSIST OF 8 TEAMS. EACH TEAM WILL HAVE 6 SKATERS AND A GOALIE PLUS A COACH. TEAMS ARE NOT BASED IN A PARTICULAR CITY, BUT INSTEAD ALL 8 OF OUR TEAMS WILL VISIT EACH TOUR-CITY AND PLAY EACH OTHER IN A BRACKET-STYLE FORMAT TO DETERMINE A CHAMPION AT EACH AND EVERY TOUR-STOP. THIS IS THE BEST PART OF HOCKEY. THIS IS 3ICE.

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