Adam Torres and Kimberly Carney discuss FashWire and GlossWire
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Show Notes:
FashWire and GlossWire are providing new ways for brands to connect with consumers. In this episode, Adam Torres interviewed Kimberly Carney, Founder & CEO at FashWire and GlossWire. Explore Kimberly’s journey as a startup founder and her plans for the future.
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About Kimberly Carney
Kimberly Carney is Founder and CEO of The Wires, an innovative 2-sided marketplace home to Fashwire and its sister platform GlossWire.
With over 20 years of experience in marketing for wireless and tech companies and 15 years leading in the multi-brand retail space, Kimberly is at the perfect intersection to feel the pulse of the fashion, beauty, tech and commerce landscape.
In 2018 Kimberly saw an opportunity in the fashion sector to launch a low cost, scalable solution to help emerging and established fashion designers succeed with discoverability and the opportunity to acquire new global customers. Kimberly combined her previous experience in mobile and tech with her fashion knowledge and industry experience to develop a platform where emerging and established brands could co-exist in one space, providing valuable data for the industry as a whole. This drive to bridge the connection between consumers and designers was the catalyst for Kimberly to launch Fashwire.
After successfully disrupting the fashion space, she recently launched into the beauty industry with GlossWire. GlossWire integrates the same technology with a focus on curation, personalization, education and community. Kimberly researched the beauty landscape and quickly identified the growth in the digitization of beauty and was already proving to be a front-runner by offering a dynamic technological solution.
Kimberly has a unique perspective into fashion and beauty’s interplay of data and marketability. Kimberly is a rare mix of fashion, beauty and tech with an entrepreneurial spirit. She has an innate talent to know what the market needs and delivers it through passion, vision, drive and authenticity. Simply put, she is a trailblazer within the retail digital sector.
Kimberly has been listed in CEO magazine as one of the top 20 most dynamic CEO’s of 2020.
About FashWire and GlossWire
FashWire’s high-growth two-sided discovery and shopping marketplace provides its portfolio of designers and brands vital data into consumer shopping behavior patterns. Giving fashion designers real-time valuable insights through a seamless user experience makes FashWire the digital front runner in consumer global business intelligence. For consumers, FashWire creates a compelling interactive experience by combining immersive swipe voting and social integration to influence the designer instantly. Through its market-leading app and web experience, FashWire customers can shop a curated edit of 30,000+ products, sourced from over 400 contemporary designers and brands from 40+ countries. The company is owned by Wire Holdings, Inc. recently launched GlossWire in the multibillion-dollar beauty industry and is backed by a range of all-star private angel investors in the beauty, fashion, and tech spaces.
GlossWire’s high-growth two-sided discovery and shopping marketplace provides its portfolio of brands vital data into consumer shopping behavior patterns. Giving beauty brands real-time valuable insights through a seamless user experience makes GlossWire the digital front runner in consumer global business intelligence. For consumers, GlossWire creates a compelling interactive experience by combining immersive swipe voting and social integration to influence the brand instantly. Through its market-leading app and web experience, GlossWire customers can shop a curated edit of 10,000+ products, sourced from 150+ beauty brands from around the world. The company is owned by Wire Holdings, Inc., backed by a range of all-star private angel investors in the beauty, fashion, and tech spaces, and well-known for its popular contemporary Fashion app and web-based platform — FashWire.
