Adam Torres and Howard Lim discuss how to separate your brand from the competition.

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Show Notes:

  • Business development
  • Business branding
  • Aspiration engagement points

Standing out from the crowd can mean the difference between success and failure for a business. But how do you accomplish this task? In this episode, Adam Torres and Howard Lim, President at HOW Creative, explore tactics that businesses can use to differentiate themselves from their peers in the marketplace.

About HOW Creative

Since 1987, HOW Creative has partnered with Fortune 500 companies as well as start-ups and mid-size companies to develop business, branding and marketing strategies, help execute powerful and innovative business ideas, and maintain Authentic Brands®. HOW Creative is proud to be a successful, international firm whose unique core model includes two distinct, yet complementary domains: business and branding.

Put Simply: We Design Businesses.

HOW Creative is a full-service firm. From start-up and exit strategies to employer branding and online marketing strategies, and everything in between, HOW Creative will be with you every step of the way, regardless of what phase of your business life cycle you are in. We focus on designing holistic, whole-business platforms that are flexible enough to support and encourage future growth. Our process and concepts are all evidence-based and will work for any business, any product and any service.

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Adam Torres

Adam Torres is Host of the Mission Matters series of shows, ranked in the top 5% out of 3,268,702 podcasts globally. As Co-Founder of Mission Matters, a media, PR, marketing and book publishing agency, Adam is dedicated to amplifying the voices of entrepreneurs, entertainers, executives and experts. An international speaker and author of multiple books on business and investing, his advice is featured regularly in major media outlets such as Forbes, Yahoo! Finance, Fox Business, and CBS to name a few.

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