Adam Torres and Dan Pierson discuss the Jets and Capital event.
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Show Notes:
Listen to the Jets and Capital event coverage. In this episode, Adam Torres interviews Dan Pierson, Fund Manager at Pierson Equity Group, explore Pierson Equity Group and the Jets and Capital event.
Watch Full Interview:
About Dan Pierson
Experienced real estate investment professional with a proven track record of success in creating long-term equity through short-term bridge loans and equity investments. Passionate about partnering with experienced operators to acquire long term hold commercial real estate. Proven ability to identify and execute on high-potential investment opportunities.
Passionate consultant at Fund Launch where I assist other emerging fund managers grow and scale their investment funds.
About Pierson Equity Group
Trusted Multifamily Real Estate Partner. Their investment thesis is predicated on the proven track record from their established real estate partners and their consistent value-add, refinance approach.They focus on pursuing exceptional outcomes for investors and borrowers to generate legacy cash flow and equity through short term bridge loan solutions.
Full Unedited Transcript
Hey, I’d like to welcome you to another episode of Mission Matters. My name is Adam Torres, and if you’d like to apply to be a guest in the show, just head on over to missionmatters. com and click on be our guest to apply. All right. So today I’m in Las Vegas, Nevada, and I’m at the Jets in Capital event.
And let me tell you, it’s been a great night so far. I mean, there’s been presentations, there’s jets, there’s supercars. Amazing, amazing network. And my next guest is Dan. Dan, welcome to the show. Thank you. Thank you. Thanks for having me. I love. Doing these kind of interviews and at these amazing events as well.
So Dan, is this your first time at Jetson Capital or have you been here before? This is my first time at Jetson Capital. I’ve been following the Jetson Capital team for many, many years. I’ve been in Jordan for a really long time, but this is actually my first time being at an event. Oh, I love that. I’m a newbie too, so what do you think so far?
Like, you’re here, I’m here, and I’m like, what? What do you think? It’s amazing. The Jetson cars obviously are cool and it attracts the people, but the people here are amazing. There’s lots of allocators. There’s lots of great fund managers and people with amazing deals and companies. So it’s, it’s a great mix of everybody.
So it lives up to the hype. It really does. Yeah, it absolutely lives up to the hype. It’s, it’s always one of the best events. Best reviewed events that I, that I see. Hmm. So where are you based out of? I’m in Cincinnati, Ohio. Ohio. Okay. So you came to, did you come here for this event? Yes. Yeah. So I came here for this event.
There was another event that happened a couple of days ago that I was also a part of. I should go get that. I was on a couple of panels with that, but it was a back to back event schedule and it was designed for that. Amazing. So tell me a little bit more about your business. Yeah. So I am the founder of Pearson Equity Group.
That’s evolved into a portfolio of different. Funds. So I have a couple of real estate funds. I have a debt fund and then I have a private equity style fund where I consult for equity and in other companies, so I’m lots of offerings and, I’m really just here to continue to grow and expand my business.
Are you from the Midwest then or? I am, yeah, I was born and raised in Cincinnati, but my whole family is still there. Midwesterners, that’s what I’m talking about. You got a Michigander over here, come on, come on. What college are you rooting for? What’s the team? Always the University of Cincinnati. Okay, so that’s very PC, right?
Yeah, but I don’t always root for Ohio State though, so. The University of Cincinnati is such an underdog to Ohio State that I, I like to root against them sometimes. But you always root for Michigan State, so it’s okay, it’s fine. Obviously where I went, right? Yeah, yeah, yeah. That’s what, see, who would have thought at the Jetson Capital event in Las Vegas, we’re getting a little bit of Midwest love, too.
Look at that. Yeah. It’s the best kind of people. Yeah, for sure. I’ll, I’ll say that one. It’s my show. It’s fine. So what are you, so what are you here looking for? Are you looking to meet allocators? Are you looking to meet, are you looking to meet investors? Like, what’s the, what’s the ask on your end? Yeah, so this event specifically, I am I’m looking for real estate deals to invest in.
I’m also looking for a little bit of capital for my debt fund. But in reality, I’m really here to assist other people. So I help a lot of emerging fund managers. And I wanted to come to this event to support the people that I know personally. So I knew that I could come here and I could play this master connector role.
And just be a value to the, to the people in the community. How’d you get into the business? Like how’d you start? That’s a good question. When the pandemic started, I was in the fitness industry. So fitness, restaurants, entertainment, and of course, a lot of other industries got really, really hurt in the pandemic.
So I have a wife and kids and I had to put food on the table. So I shifted into commercial real estate. It was something I always wanted to do. But then I had this, this realization that I spent 10 years in the fitness industry. climbing this mountain and I didn’t want to start over in a different industry and have to climb that same mountain.
So I was seeking opportunities and ways to, to kind of skip a couple of years and jump to the top of the mountain. And so my very first fund was actually on the, on the money side of larger commercial deals. So I knew if I could support really great operators that are doing huge acquisitions. I could skip to the top of that mountain a lot faster and that’s what I did.
Yeah. What do you think are some of the secrets to your success at how you’ve been able to, to, you know, do what you’ve done moving from fitness to real estate, to the fun, like how, how did that happen? So this is something that doesn’t get talked about a lot, but I, I always tried to be as unique as possible.
So like I became a coach in the fund launch program. So a lot of people come in and they join a program. I tried to find ways to be involved in a program so I could be adding value to other people while also building my own companies. And so I’ve had a lot of success there. And then when you really are, because again, you just have to find something, get really good at it, and then you can start teaching that to other people.
And I, through the teaching and helping other people launch their funds, it just kind of put me in this position to, they’re on a speed dial for me. So if I ever need anything, I’ve got hundreds of people that I can reach out to. And the inverse happens as well. And when they need something, they know that they can reach out to me.
So I kept creating this really big foundation of people, deals, opportunities. And it really, really helps. Interesting. And so what do you think, like, when you talk about a fun launch program versus not going through a program or something like that, like, what do you think some of the benefits are? So, it’s actually another interesting question, too, because when I first launched it, There actually wasn’t nearly as many services that they have available today.
So I kind of went through the process by myself, but there’s no coaching. There was no opportunity for me to mingle with other fund managers when I first started. Yeah. It’s a, through a program. Now, of course, a lot of people are spec are skeptical of, of programs, but. The community, when you join anything, I mean, paying for a ticket for, for Jetson Capital, you’re, you’re paying for access to a community, trusted people, any mastermind program, you’re paying to have access to that community and build that trust and have a network of people that you can lean on, as well as the education and coaching and mentorship.
So there’s so much, it’s invaluable. I love when I’ll be talking to somebody and they’ll say, Dan, my entire membership cost to this program was just made back from this one hour call. Yeah. Like, yeah. Literally provided tens of thousands of dollars of advice and value in mentorship just in one hour.
And then they’re in this program for life, which is a really great thing. So I love it. I love being involved in it. It’s, it’s very fulfilling. Yeah, I didn’t always know the like, the power of community. I’ve, I’ve learned that the other co founder at Mission Matters, Chirag Sagar, like, he’s always been a community builder.
He’s always been, like, in the building communities. I was always in a very I would argue, independent sport of money management. And it was financial advisor. Like, last thing I want to do is be around. A bunch of other financial advisors. Like when I was in that business, I mean, I want everybody gone.
Like I don’t be there. I always want to be in the richest, wealthiest room. And the only person in the room that manages money. Yeah. It’s a different, it’s a different time. Maybe it’s not like that anymore, but let’s just say to the kids way back when. And, but in this case, like that concept of community, I think the fun part about that is.
You’re here looking for deals. They’re here looking for other things. Like deal flow is always important. Like that’s like, that’s how you get things done. There’s like two different operators can mix on a deal. They can do different things. Like they can, like, there’s always a give an ask and like what they can do for you too.
So I feel like that community component, I did, I did feel that here. Like I’m not off. Yeah, no, no, you’re absolutely right. And another random thing when you start. In a, in a space. So whatever you are doing, whether it’s being a doctor or a physician or a fund manager or in the fitness industry, when you start going to these events, if you’re part of a community, there’s going to be five, 10, 15, 20 other people in your little community at these bigger events.
So when you walk in the door and you can see 50 familiar faces. It’s going to really help you with confidence and talking to other people. Feels good, right? You’re like, oh man, there goes my buddy, there goes this, there goes that. And when you have that connectivity with other people, it allows you to raise more money, and it allows you to kind of develop that personal brand.
So you’re not just walking around by yourself or sitting in the corner. Networking events are very awkward for 99 percent of the people in the world, and it’s just one step closer to just becoming the person that you want to be. Awesome. Last thing I want you to do Dan, Dan, look directly into the camera and tell people how they can connect with you, how they can learn more about your business.
So you can connect with me, Dan Pearson. You can go to my LinkedIn or Instagram or Facebook, just type in Daniel Ryan Pearson. You can go to my website, pearsonequitygroup. com, or you can send me an email, dan at pearsonequitygroup. com. Fantastic. And for everybody listening, just so you know, we’ll definitely put all that information in the show notes so you can just click on the link and head right on over.
Speaking of the audience, if this is your first time with Mission Matters and you haven’t done it yet, hit that subscribe or follow button. This is a daily show. Each and every day we’re bringing you new guests, new content, new ideas, and hopefully new inspiration to help you along the way in your journey as well.
So again, hit that subscribe or follow button. And Dan, man, appreciate you making some time for us. Thank you for coming on. so much. Thanks, guys.