Adam Torres and Darren Prince discuss Darren’s new book.
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Aiming High: How a Prominent Sports and Celebrity Agent Hit Bottom at the Top, takes the reader on a journey of Darren’s life as an agent to an addict and through recovery. In this episode, Adam Torres and Darren Prince, Founder of Prince Marketing Group and author of Aiming High, explore Aiming High and the upcoming book Darren will release with Mission Matters which focuses on the importance of personal relationships to exceed your business goals.
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About Prince Marketing Group
A marketing expert in sports and entertainment with over 25 years of experience and over $500M in deals negotiated. Prince Marketing Group represents and works with some of the worlds biggest icons such as Earvin “Magic” Johnson, Larry Bird, Hulk Hogan, Ric Flair, Jerry West, Chevy Chase, Charlie Sheen, Carmen Electra, Denise Richards, Oscar Delahoya , Roy Jones Jr and the late Estates for Evel Knievel and Smokin Joe Frazier and others. Over the years, PMG has developed many long lasting relationships within the celebrity community, making us a top celebrity/athlete agency. Their company, The Prince Marketing Group, has direct access to thousands of stars in film, television, music, sports and fashion, in addition to other influencers and experts. An entrepreneur, as a marketing firm CEO, they have extensive experience in all aspects of public relations, marketing and reputation management, having led assignments for Fortune 500 companies and start-up companies, government agencies, academic institutions, corporate executives, politicians, non-profits, and luminaries in the business, entertainment and media worlds. Prince Marketing Group (PMG) started in 1994, the first client to sign was none other than Earvin “Magic” Johnson. Soon after Smokin’ Joe Frazier, Dennis Rodman, Pamela Anderson and Chevy Chase followed.
Prince Marketing Group is currently a multi-million dollar business that has negotiated over $500 Million in deals and currently secures marketing deals, arranges signing/memorabilia appearances, commercial licensing, product endorsement, and voice-overs. An esteemed expert and influencer in marketing he regularly offers insights in the media, including appearances on CNBC, Bloomberg, “The Today Show,” and Fox News. he has been featured in Inc. Magazine, Entrepreneur Magazine, Bloomberg Businessweek and more.