Adam Torres and Rosser Goodman discuss the Power Up Conference.
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Show Notes:
Listen to coverage of the 2024 Power Up Conference: Together We Lead in Washington, DC.In this episode, Adam Torres interviews Rosser Goodman, Founder of TANŌ RISING, explore the Power Up Conference.
Watch Full Interview:
About Rosser Goodman
Rosser Goodman is an acclaimed film and television director whose work is featured on Netflix, Hulu, Apple, Amazon, Vudu, PBS, Dekkoo, and Revry. Recently, she served as creative lead and English dub director for international Netflix films. She began her career in big episodic TV with Steven Spielberg’s company, quickly becoming adept at working with A-listers.
Born in Washington, D.C. Rosser entered acting school as a child, where she excelled in character study and writing. She caught the directing bug at age nine and is now known as an “actor’s director.”
In 2014, Rosser founded Circle Content while holding offices on the Paramount Studios lot. There, she produced and directed the feature film “Love or Whatever,” which received festival accolades and international distribution. As a freelance producer and first assistant director, she led countless films, pilots, and commercials to completion. Clients include Disney, Lionsgate, Bad Robot, Paramount+, Showtime, and brands Samsung, PetSmart, Toyota, and Proper Bunny.
About TANŌ RISING
TANŌ RISING FILM connects funding with socially relevant fictionalized films waiting to be made. Their clients, including family offices and ultra-wealthy individuals, select and finance stories that resonate deeply with their values, creating lasting legacies through the medium of film. As benefactors of the arts, Their clients champion filmmakers from all walks of life, help elevate mid-career talent, and foster unheard voices in the industry. Ultimately, the true ROI lies in visibility, influence, and uplifting others—not in profits.
Full Unedited Transcript
Hey, I’d like to welcome you to another episode of Mission Matters. My name is Adam Torres. And if you’d like to apply to be a guest in the show, just head on over to missionmatters. com and click on be our guest to apply. All right. So today’s a very special day. I’m in Washington DC for the Power Up Conference 2024.
We’re also celebrating Women’s Equality Day. We’re celebrating a Mission Matters Book launch. We got a whole lot to talk about. But first off we have Rosser on the show. Thank you so much for coming out. So good to see you. It’s great to see you, Adam. Thanks for putting all this together. This is wonderful.
All right. So we’re here to celebrate the conference. I know you’ve been, I believe, to conferences in the past. Am I off on that? How’d you originally get, get introduced to the PowerUp conference and, and the whole network? I love that question because it really has been a career changing, life changing in many ways.
So, back in 2017, in LA, I kept getting these emails to either nominate myself or nominate somebody else for 50 Women Can Change the World in Media and Entertainment. And it was all from Take the Lead, which I hadn’t heard of. On a whim, I decided to nominate myself. And then I got in, and Entertainment.
That was my initiation into Gloria Felt’s programs and they’re really life changing. Yeah. So you went to the conference last year. You’ve been through some of the trainings as well. Like, tell me a little bit about what you’ve gotten out of this. I know that’s a big question. It is. It is because I’ve gotten so much out of it.
Yeah. You know, there’s the first cohort. And then last year at this conference, when it was in Los Angeles, I went, I was on the panel for the entertainment cohort. And I just, I looked around the room, women and men supporting women in what felt like to me an indescribable way. Yeah. Something I’d always wanted and expected from like fifth grade on and actually could never find it.
And it’s been here, maybe not all along, but it’s been here for the last. A decade or so, thanks to Gloria and all the people like her. And I was inspired. I was so inspired last year that for the newer cohort, there’ve been many, but the one about to be launched a year ago was 50 women can change the world in entrepreneurship.
So I was like, I’m going to nominate myself for that. And I actually was invited and got a whole new experience. Wow. Yeah. Yeah. What would you say to those that have, like, the other women or men out there that, like, about participating, coming to this conference, like, why would, why would you tell them they should be here?
Well, I have told many people they should be here. And from my standpoint, I’ve said the support for each other, the genuine support, which kind of don’t see a lot in Hollywood. Yeah. And I’m sure other industries. But. It’s so deep and so rich and so heartfelt and very actionable like there’s there’s not just words there’s you know walking the walk and Gloria Felt does it Everyone I’ve met in the cohorts and conferences have done it and do it.
And it’s really helped me up level, you know, as someone to help others and to see myself in definitely a more successful light. Yeah. And we had a little bit of a, we, we went to a meetup, so we got a little bit of a talk and I want, I want you to bring some of that to the interview so good for the audience.
Cause obviously they weren’t with us and more to be very specific, it was about you thinking about like you went to the conference, you’ve been, you were part of one of the cohorts and then all of a sudden when you’re talking about leveling up, that even took you further into your ideation process of creating what your current business, give me a little bit of that.
Okay. It’s so exciting. So last year at this event in Los Angeles, when I heard about the next cohort for entrepreneurial women, I’m a filmmaker. I’ve always been a filmmaker. That’s what I do. However, I was so, I found it so enticing this, this next cohort. I was like, okay, okay, okay. I have to think of an idea.
And it’s like, well, it’s not going to be a film. You know, I’ve done all these things a million times. It’s not going to be my production company. It’s not necessarily going to be real estate. And I was like, okay, what is it? And then, you know, It’s, it’s just all world together and it’s philanthropic film finance and I founded the company Tano Rising Film.
And I never would have thought of it if I didn’t, if I hadn’t been there last year and if I hadn’t become part of the, the entrepreneurial cohort. So it just, it took the both, the best of both worlds for me. It took film, you know, 25 years of experience in that and then my business acumen, but giving it somewhere to go.
And so for me, all of this wasn’t just about starting a company or another company. It was about solving a lot of problems in the independent. Film space in terms of what, I’m, I’m one of the sad filmmakers that goes through, you know, the ringer and just watching us all go through the ringer all the time.
I wanted to flip the script on that and come up with something that was leveling up us, you know filming internally, externally. So, that’s how Tiana Rising Film was born. Philanthropic Film Finance. So, if you go to the site, it’ll explain it all. But it’s very exciting. Well, Rosser, I know we got a whole lot to do here.
The conference is just getting started. A bunch of other things. Last thing I want you to do, I want you to look into the camera and tell everyone how they can follow you. Give them the website again. Give them all of that because I want everybody to go check it out. Okay. Thank you so much. Yes. So, my name is Rosser Goodman.
R O S S E R. It’s a little different. And the new company I’m talking about is called Tano Rising Dot Film. And Tano is T A N O. And oh, the word rising dot film, and that’s really the best place to find me right now and LinkedIn. I’m on LinkedIn is, you know, my name, Rosser Goodman. So those are the two best ways to find me.
Perfect. And for everybody that’s watching, just so you know, we’ll put the links in the show notes so that you can just click on them and head right on over. And speaking of the audience, if this is your first time with Mission Matters, And you haven’t hit the subscribe or follow button yet. We welcome you to do that because this is a daily show.
Each and every day I’m bringing you new interviews, new content, new entrepreneurs, and hopefully new inspiration that’s going to help you along the way in your journey as well. So again, hit that subscribe or follow button. And Rosser, again, thank you so much for coming out. Thank you, Adam. This guy, right here.
Awesome.
