Adam Torres and Rob Gregg discuss STAND+
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Show Notes:
STAND+ has been called a game-changer by podiatrists, athletes, and even busy professionals. In this episode, Adam Torres and Rob Gregg, Founder & CEO at STAND+, explore the STAND+ brand and Rob’s journey as an entrepreneur.
About Rob Gregg
Entrepreneur Rob Gregg is a Forbes Next 1000 List Maker, Forbes Under 30 Fellow, Techstars Founder Alumni, GQ Insider, and Founder of STAND+ – Energy Dispersive Workplace Safety Shoes.
Proven strategist with an aptitude of improving long term financial and operational performance, leading world class management teams and developing go-to-market strategies across global industries.
About STAND+
Born out of necessity, STAND+ (formerly known as Gales®) started in 2020 as a lifeline for nurses and healthcare workers, with antimicrobial, bleachable, fluid-barrier protection. Not only a safeguard against infectious fluids and diseases, STAND+ pioneered energy-dispersive technology that actively reduces foot pressure and joint pain, offering a lifeline during grueling shifts.
Full Unedited Transcript
Hey, I’d like to welcome you to another episode of Mission Matters. My name is Adam Torres, and if you’d like to apply to be a guest in the show, just head on over to mission matters.com and click on be Our Guest to Apply. All right, so today’s guest is Rob Greg, and he’s the founder and CEO of Stan Shoes.
Rob, welcome to the show. Happy to be here. All right, Rob. So excited to finally get you on the show, man. I’ve been wearing your product. I’ve been wearing these stand shoes all over the place. My feet are thanking me. So I’m excited to get into today’s topic and really unpack the brand, your vision for the brand, the company and the product.
But just to get us started, we’ll start this episode the way we start them all with what we like to call our Mission Matters Minute. So, Rob, at Mission Matters, our aim and our goal is to amplify stories for entrepreneurs, executives, and experts in brands. That’s what we do. Rob, what mission matters to you?
We stand for those who stand for us. And very specifically, what we realize is half the world’s population stands for a living. And oftentimes they’re in thankless jobs, underpaid, crazy long hours. And for whatever reason, specific to our industry when it comes to shoes, it hasn’t really been a huge focus.
So at Stan, we’re really passionate and excited about providing comfort, relief and just a little bit more support in the day for everybody that makes the world go round. It’s amazing. story. And one I’m happy to bring to my audience. how’d you get involved in, just the entrepreneur side of things?
Like even before Stanley, where’d all that start for you? Gosh, I mean, I’ve got that age old story as a kid. I was watering lawns, walking dogs in my neighborhood. Ah, you had the, wait, the lawn mowing? Were you mowing lawns too? Or, like, what was yours? You know, I didn’t get the lawn mowing bit, but I did get the watering plants and walking dogs, and actually what I realized I reinvested my money.
I put them on my bike and I realized I could water four plants at once with a timer and a splitter. So that’s definitely exponentially increased. How old were you during this one? I’m just curious what age? A little bit younger, but what I can remember is eleven years old. That’s awesome. Yeah, I think I was in the baseball card phase at that point or maybe basketball cards or something like that.
Oh, yeah, but it’s too hard to chew. But you did it anyway. There you go. Hey, we gotta do what we gotta do man. So what was your first fast forwarding a bit, what was your, for your first kind of like serious business, like outside of the childhood ages? Like, what was the first thing where you were like, kind of put pouring your heart into it?
Yeah, something I found it, it really came out of necessity. I was working a great job but very underpaid and I had to figure out how to supplement that income and I just found a passion gravitated towards photography of all things. I got asked to shoot a very famous musician. I’d never picked up a camera in my life.
Sure. I’ll do it. Yeah. And I went to B& H photo. I read through the camera. I mean, the photo took me so long to salvage. I messed everything up. I figured out a way to make them work, but yeah, from doing that, it was just such an interesting experience. And after that, some people had asked me if I do some photography for them too, and there’s a paycheck behind it.
So just, Kind of a little bit out of necessity and I’ve never done that before. It’s scary as heck. I hope I don’t goof it up. But I salvaged it and did okay. And it kind of took a life of its own. So yeah, I set up actually quite successful photography business was the first major one that I put my name to.
Dang. That’s amazing. And were there any other products like physical products before stand? Or was this one of the first forays into, fashion and a physical product? Yeah, so physical product, and it’s interesting, my great grandfather, it turns out, was a shoe salesman for Walkover Shoes over in Shanghai, China.
Oh, come on. A cobbler? I wish I was smarter and faster. I’d get, I’d tell the cobbler story or something like that, but go ahead. I don’t got it, but everybody just inject that I said a really good cobbler story there. Go ahead, please. Well, it’s funny because my parents didn’t even tell me that until multiple years after me getting into footwear, but this started.
That’s funny. You’re like, you’re making this up. Chill out. I know. Yeah. I’m like, oh, it runs in the family DNA to tell me this after I failed for how many years? Got it. But I was working 16 hour days in a mailroom on concrete and dress shoes were a requirement. And we called them inception blisters.
They’re blisters on top of blisters. It’s just the worst. You everyone told me, do yourself a favor, go get the Nike Cajon Air Insoles, were the best that was available at the time, which got discontinued. But even those, I just felt like, after hour three, four, five, it was just, nothing was working. And, again, out of necessity, I figured there’s got to be a better way.
So, I I’ve been playing around with Photoshop since it was Elements, and now I can’t even count the number of Photoshop they’re on. But I put a design together. I put it online. It’s before social media even existed, not to date myself. And this website called StumbleUpon got the photo and it got, quote unquote, stumbled , 000 times.
And this cobbler saw it and reached out. And he’s an Italian master craftsman living in LA. I was in LA at the time. And he goes, come on by. I’d love to make you the shoes. Fast forward to punchline. Yeah, the punchline on this the shoes were going to cost me 1, 600 and I was making minimum wage at the time.
Yeah I’m going dude, there’s no way But how do we get this done? And because I really wanted this pair of shoes that met the dress shoe requirement were comfortable So I cut him a deal. I worked six days a week from 9 p. m I did not have much downtime at all and they still wanted me to work on that off day.
I volunteered I thought I’m all whatever you need around the shop. I’ll help you out. If you can teach me how to make shoes and I want to make my own pair. And so I did that for the next 4 months. Hold on. So you became like an apprentice, like old school style. . Yep. Wow. That’s cool. And for those of you that are watching, that are listening to this, That don’t know to apprentices, you know, Google it.
There used to be a very formal way of like being an apprentice, not just the show on TV, the apprentice, right? Like it’d be a multiple year things go back to the Benjamin Franklin days and other things like that. Like it was an actual trade and that’s how you learn how to make shoes once upon a time. Go ahead.
But that’s cool. You became an apprentice. You can’t make this stuff up. You became an Italian’s apprentice in LA. Go ahead, please. Ralph is great. That’s right. And so four months later I had this pair of shoes and candidly that I thought was the end of my journey into footwear. I just did all of that for a pair of shoes at this point.
All that for a pair of shoes. What kept you strong? Your friends and other people around you had to be like, come on, dude, really? Like you’re going to, what do you have? What was your circle around you saying this at this point in time? Cause this was not just going unnoticed. Truth be told, not a single person had a clue.
Oh, okay. That makes sense. All right. That makes sense. You can, you’re good at compartmentalizing. I’ll take that thing. Go ahead. Cause I was going to say, if my buddy was like, I gotta go. I can’t go. I can’t do this. I gotta go. What are you going to do? You’re going to apprentice to make shoes. That’s that’s pretty cool.
But like, can you explain? No, I got, that’s awesome. That’s amazing. I mean, that’s even a story in and of itself. I know, that is amazing. Yeah, I’m not shy of hard work. It’s 5 a. m. before the sun comes up, and they put you in a mail room, and 9 p. m., sun’s already gone by the time you get home, so for about 4 months, I literally did not see the light of day which makes it very challenging to have any kind of friendships, relationships.
My family’s just checking in, just, hey, are you still alive? Yep. But yeah, what emerged was this pair of shoes and everywhere I walked, people were asking about these shoes to the point. I remember my boss, we were going to coffee and someone comes up and asked about the shoes and he’d seen this phenomenon happen pretty much every time he went out and he goes, what is the deal?
Are you paying people? Like, what’s going on? Why are people coming up? And it’s just a nice design that happened to be really comfortable. Cool. And. I kind of got to this point where when the universe speaks, you listen. And I figure, well, I don’t know the first thing about starting a company, especially not a footwear company, let alone, I’m not going to be making these myself.
I got to figure this out at scale. But I just put a splash page, WordPress coming soon, name, shoe size, contact information. That was it. There’s no branding, no photos, no nothing. But when people came up to me on the street, that if you ever make these shoes, I’d love to buy them. I said, great. Go to the site, give me your details and I’ll let you know.
Year later, I had exactly 330 people on a wait list, which is almost a stranger a day that paused me wherever I was on the street at work, wherever, and asked about these shoes. And so this was my first naive thought that I learned the hard way, a lot of my lessons I learned the hard way was, well, you know what?
I had this many people interested in my shoes. How hard can it be to start a shoe company? Next 18 months, pretty much everything that could go wrong did go wrong. I mean, just one after the next after the next story for another time, but somehow I emerged on the other side of this thing. I remember I’d moved to New York.
I quit my day job. I had 412 left on my bank account. I got a screenshot of it saved on a computer. I’ll never forget that day. My rent was significantly more than that because I had a nice job before I left the industry. And I just remember I had all these shoe samples in. My living room. I was not going to move forward with my manufacturer for various reasons, and I just realized I’ve got two months to make rent.
I don’t have it. I just spent almost two years of my life making these shoes. They’re not in a sellable condition. I’m still not even at the start line, but call me crazy. It was the happiest I’ve ever been because that was the thing that I had in my head and I made with my hands and I could see it and feel it and touch it right in front of me.
And I figured. You know what? There’s something here. Let’s figure this out. And so . I did. I think the following year I had 19 W 9s of all the different jobs that I worked. 19 different jobs. A lot of them overlapping. The challenge there was my part time employers treated me like a full time employee.
So it was tough. It was really tough. To make ends meet while working jobs while trying to get this off the ground. So I did end up launching that the brand is called Rob McCallan. It’s kind of a fun story named after all the men in my family and courage is everything was a slogan. My great grandfather was a, the medical commander for the allied forces and served in Okinawa for 33 months.
He’s got an amazing story, but that was a guy that realized, and he was saving lives. He realized that, , in order to keep my family safe, I need to do the hard stuff and I need to put my head down and take that extra step forward when it’s tough and when the future’s uncertain, but that’s just what you got to do.
And so I baked that into the DNA of that first footwear company. And then I was kind of thinking to myself, well, what am I missing right now? I don’t have funds. I don’t have a team. I don’t have an income. I met a mentor Garrett Seamus just such a phenomenal human being. And first rule he taught me, he goes, if you’re going to start any business, you got to make sure that you’re not worried about how you’re going to eat.
If you’re stressed about how you’re going to eat and how you’re going to get a roof over your head, it makes it very difficult to focus on what you’re building because that in and of itself is tough enough to figure out how you’re going to eat, how you’re going to put a roof over your head. So I did just that.
met a gentleman that was building something interesting that I thought had a tangential skill set. I didn’t want to detract focus from growing a consumer business. So I ended up finding a MarTech company in New York that was scaling and growing directly to consumer businesses. That was pretty interesting.
I had asked him if we could work out a part time deal. It ended up being a full time deal. I grew that business in 4 years from startup to just under 5 billion in products sold. I work with some amazing companies, Castor Mattress, Warby Parker, Rent the Runway, HelloFresh. So I got a first hand masterclass at what it takes to build a meaningful consumer business.
And from that, there’s a couple of key things that stuck out. One, just because you have funding does not mean that you’re going to be successful. And two, if you’re launching a product or service that does not solve or do a problem, you’re probably going to need a lot more money than you think. To make these successful.
So I started gravitating towards businesses that solved real problems. And I was thinking to myself, well, what are problems that aren’t being solved that I think I’m uniquely positioned. To do so to solve. So I was working that business. After four years, COVID hit, a lot of the world changed.
I had a purse close person running. Someone close to the family got sick with COVID and his care nurse made a pretty amazing call that ultimately saved his life. Wow. And off of that. It kind of put a lot of life in perspective. The guy was 30 years old and almost didn’t make it. And so I’m going, well, what am I really doing with my time here?
I’m still relatively young. What’s my impact? What do I want to do? I want to help solve problems. Actually, someone put it in a really interesting way that I got to know, very kind words that I take to heart. And she told me, Rob, I see you and you don’t solve, you’re not just there to solve problems. You turn problems into greatness.
And that was her observation of me. I had not come to that conclusion myself. And in hearing that, it also had another layer go, okay, I don’t want to just solve problems. I’m not going to turn a problem into greatness. And so that assessment of me, I didn’t feel like I was that at the time, but I grew into that.
And as I started to grow into that, I’m going, what is the problem that not only can I solve, but can turn into greatness? And it started just by asking. So, during the pandemic, I wanted to do something to give back, I started volunteering both financially and with my time to a healthcare group here in the States that’s focused on solving problems for healthcare workers.
A lot of focus on solving our health and new medicines and technologies, very, very little emphasis around the people that are actually working in the hospitals, working in the care facilities, that without them, there is no one to administer that care. Take care. And that seemed like a really deserving audience to see what is going on in your day.
There’s a lot of hardships, an incredible amount of hardships, I can’t solve them all. But tell me what your day looks like, where are your pain points? And what kept coming up over and over again was this issue with their feet. , first and foremost, pandemic Man, that brought you full circle, didn’t it?
You’re like, I Problem circle had problems with mine in the mail room. , holy, that’s smoke . Like, dang it. Were you serious? I’m back in the shoe business. . . Exactly, exactly. You’re you’re, you’re pretty mafia right now. You’re like, just when I thought they were letting me out, they sucked me right back. They signed me right back in.
That is exactly right. your fear. I thought I was clear too. Mind it.
Nope. Nope. Yeah, . And so just by, I mean, it was really simple action. This is kind of a fun tool. I think people get lost on the fact that you can ask people questions and they will respond. When people are starting businesses, you get so in your head of, well, okay, is this a big problem? How big is it going to be?
They hop to Google, they do research, just talk to people. So what I did with no money, I did a Google form. And I put it on my Instagram and I have a huge following, but I got a couple people and I said, if you’re a nurse, or someone in health care, fill this out. And the question is really simple is name.
Where do you work? What pain points do you have? Tell me about your Do you like them? Do they suck? Are they comfortable? Are they not? What do you wear? Why do you wear them? What do you wish existed? I sent it to a couple of people that multiplied. I had over 350 people in a week that I’d never met fill this out.
And you got your data from way faster than the first time. Took you a year, about one a day to get 300. And now you got that in a week. That’s good. You’re getting better. That’s right. Yeah. And what also that told me was, I don’t like filling out surveys, let alone ones for someone I don’t know. So the fact that people are actually taking time to fill this out, there was an interest level.
Mm hmm. And. What I found, it was just glaringly obvious just from asking questions, they didn’t have something that was fluid resistant. I mean, it’s crazy. They’re wearing their own shoes off the street in the ICU. So, if you’ve got a patient that’s a gunshot wound victim and it’s spilling out, if they have anything in their bloodstream, and you’ve got a cut, scrape, or blister on your foot, which are very common when you’re pulling back to back six hour days, Really easy pathway for infection.
Huge exposure risk. I thought that was the biggest problem to be solved. Turns out, yes, it’s a huge issue, and horror stories with some individuals that I spoke to, and that’s actually the reason why I got into it, was to create a protective shoe. Well, what I found out that was universal, outside of just the ER and the ICU, which we made shoes for as well, when you’re on your feet all day, and it came full circle, shoes aren’t built for standing.
They’re not shoes are built predominantly the function that is advertised on the label. A running shoe is built for just that for running. A track cleat is built for the track, just like if you’re to wear a ski boot and try to run a marathon, people are going to look at you cross eyed. What are you doing?
But for whatever reason, in these standing professions and standing jobs, people are adopting shoes that aren’t built for that, and very specifically. The way a running shoe, an athletic shoe, a tennis shoe is built is with a high energy return principle, which means that the force of your body that goes down and comes right back up.
So you jump higher, you run faster, it’s performance, athletic performance. Problem with that is if you’re standing on your feet all day. You don’t want that force coming back. So picture dropping a steel ball in an athletic shoe. The good ones, you can almost catch it. Our shoes, we’ve dealt with the opposite intention in mind.
If you drop that steel ball, it stays on the floor. It means the full weight impact of your body that goes down, does not go back up. So what happens at the end of the 16 hour shift, rather than feel like the floor is pushing back all day, you feel like you’re standing on those mats behind the countertops.
And all of a sudden your knees don’t hurt, your back doesn’t hurt, your feet don’t hurt. You feel like a human being. At the end of the day, you have more energy on the job, more motivated and excited to do the job that you do, that I’m sure a lot of people, when they get in the profession, have a passion and a joy and a love for, and unfortunately, when you’re wearing shoes that handle your body all day, it’s really difficult to keep that same passion and energy after three years, five years, 10 years, 20, 30 years.
And so what we found, the real problem that we turned to greatness was not just make a better shoe. We made something that significantly impacted the overall sense of well being in people’s lives that are standing for a living. So we rebranded the company, call it sand, some really fun stuff that’s coming out.
But, , just started from talking to people, hearing what the problems were. I could directly relate having stand on my feet for 16 hour days on concrete as well. So the rest of it’s just been figuring it out. Yeah, what I was doing. That’s such a interesting story. Never raised money before. Never built a business before.
Yeah. And when I, when I talked to, when I first learned about them, so I remember meeting Chad and he was, he was at one of our conferences or something else. I’m like, what are you wearing those shoes for? He started telling me about it. , he told me about some of what you’re doing. And I’m like, you know, people probably don’t think this, but I stand and I’m there all day when I’m on conferences or on stage and things like that.
And I’m like, I want some of these shoes. And he’s like, all right, I’ll get you some shoes at him. And he said, give it three days. And on average, on a like when I’m working a conference or I’m on stage or something like that, it might seem like I’m not doing anything, but I look at my Fitbit at the end of the day and I’m, you know, I’m over 14, 15, 000 steps in.
And so I’m like, oh my gosh, I’m like, well, how did that even happen? Cause I have the adrenaline going. Cause I’m on stage and I’m doing other things. So I don’t even notice it, but then I get to my hotel room at whatever city or city. country on that and I’m, and I get to my hotel room and all of a sudden I’m like, Oh man, I feel like a bus hit me in my legs, , my feet and everything.
And then I look at my fit bit, I’m like, Oh, that’s why he just did a little mini marathon buddy. And he didn’t realize it. Now that I’ve been wearing them, my first, test drive on these stand shoes was in Vegas, I had a back to back conference and then A4M.
And so, I mean, these were back to back, let’s say , four days in a row of like 15, 000 plus steps. And I’m like all day, morning to night. And , that’s not even talking about how long it takes to get those. Cause I’m not like going, doing it straight. So those are, you know, 15 plus hour days easily to get those 15, 000 plus steps.
And I’m just like, Oh man. So, and then at the end of that, I was , Oh, you know what? , I could notice the difference after one test drive, after about the fourth day, I was like, wait a minute. I noticed the difference. And I’m like, Oh, okay, good job, Chad.
You didn’t bring me into like it works And I understood the energy principle that you mentioned. And it makes sense. I mean, it’s logical when you say it, but it’s another thing when you experience it. So for me, I get to in between, like I’m not 300 plus days a year, on the road doing that, so those are let’s say one to two weeks stints when I have to do those types of numbers, then the rest of the time I’m a little bit more stationary, but I’m thinking about the people that you’re talking about right now to anybody that is in a standing profession where that’s what they.
Do like, there’s no rest for them. They don’t have rest in between, you know, trips or in between this or that. And that’s just , what they’re doing. I’m like, man, that’s gotta be a complete game changer for them. What kind of feedback have you gotten from this? Cause it’s gotta be.
Oh, yeah, and I correct me if I’m wrong. I think you actually ran into somebody coming out of the elevator wearing. Oh, yeah. Oh, yeah. I’m man. I already know, like, when I start seeing these people now, it’s all over with. I’m like, now there’s this, what do you call? Like, what are the, what are all the people that wear stands?
I feel like we got a community, but you got to tell me the name of it. If I’m, if I’m going to say it, what’s the name of our community, Rob? I’m gonna go ahead and just call it Sanders. Or people who stand for a living standards I’m in. All right. Well, yeah. Standards worldwide unite. Come on. Yes, let’s go. You know, what kind of feedback have you gotten from the standards, man? I’m newly acclimated. Yeah. Well, the standards are actually how we uncovered what really it was that we were doing because when we launched this shoe. It was and protection as we found out comes to knees, back and joints as well. But protection started as I just want to make sure that infectious fluids don’t come into contact with your skin through your mesh or poor shoes.
Well, the feedback was, this is great. I can bleach them. I can clean them. Did you know you can machine wash them? Is it? I sure don’t, but I’m adding that to the site. I didn’t know that. Wow. That’s interesting. Thank you. What else am I learning about these new shoes? Go ahead. Superhero shoes. Come on, go ahead.
Oh yeah. And you know what? Someone posted a picture and they go, I covered my whole shoes and spray paint by accident and clean them right off with a bleach right. I’m like, great. Add that to the product. But just through hearing how people were using the product. And we, we really understood what is the job that these shoes do.
I love the jobs to be done framework, so it’s fun when everyone can Google. But the jobs to be done framework basically figured out, well, they’re not just buying a shoe. What they’re buying is comfort. Or they’re buying pain relief or they’re buying a tool that’s going to get them through their days with just a little bit lighter step.
And so from hearing feedback of people wearing the product, that’s really when it clicked that what we had built here was something that was extremely comfortable for people who are standing. And I remember this one comment where I kicked off to go, you know, I’ve got my Brooks. I personally love Brooks.
I’ve run in I’ve got to go. So those things are great for my rent. But what they were telling me, they go, well, my shoes that are really springy and bouncy. I wear them. They feel like that for about the 1st hour to 2 hours, but something changes about our 3, let alone our 8, 12, 16, and in fact, people are swapping their shoes out.
And I did not know why. I had not really studied much in the high energy return and why athletic shoes do what they do. So we found this independent lab called Helux Dr. Jeffrey Gray runs it. He’s a phenomenal human being. And they do all the major footwear brands. So we sent our shoes out. We said, Jeff, everyone keeps telling us that the shoes are really comfortable.
And they’re all working six hour days. Why are they so comfortable people working? We don’t know. So he ran through a series of tests. We published from on the site now. I’m 3rd party independent tested and it turns out that the force again that was going down that was coming back with high energy return.
That gives you that really bouncy step in the athletic shoes. That was what was in. Causing the increase in pressure. And what we found out through testing was that this combination of materials, and this is another thing too, a couple of brands say recovery shoes, they’re single density.
They don’t have an insole. So they may have a foam or they have some nodules that are good for circulation in ancient Chinese medicine, but it’s really only half the shoe. It’s like having a bed without the mattress, just a box spring. You got the framework there, but you need the other piece. , and to my knowledge, and I’m sure new brands pop up all the time, but we’re the only footwear company that has this really amazing foam outsole that has a premium ortholite X40 insole.
And those two together. Josh just created magic and specifically what we found out is that the cushioning improved throughout the day the amount of force that was coming back Was not the same versus everything else and Jeff joked with me guys if you’re trying to run a marathon Don’t worry these guys, but if you’re standing or you’re on your feet all day is going to be the best thing that you can put on your feet.
So we ended up coming up number 1 on durability, comfort, fit, all that stuff. I’m going to push it forward more. I’m a big fan of actually backing things up more than just a, I can write the marketing tagline of the best of them, but the product really does need to speak for itself. So we are constantly in this round of lab testing and innovation.
Send them out. We say, okay, this is good. This is why they like it. What can we do better? And we learned from that. We didn’t get everything right with the first one. We need wider widths. We need more breathability. We need lower heel heights. We need squeak resistant. So, as we got the negatives, and that’s actually where I spend the majority of my time.
So I mentioned that the positive reviews is how we found out about this uniqueness for their shoes with energy dispersion, but where I spend a majority of my days is for the one star reviews, and actually I call them. I shoot them a note first and say, hey, is that okay if I give you a buzz? I saw your review.
I’d actually just love to listen and learn a little more. And through those one star review feedbacks, people were very kind and willing to give their time. I’m very thankful for that. We continue to evolve the products and now we’ve got our 4th generation that’s live. Some people still love the original ones, but we now have a product line that fits all shapes and sizes of feet.
But from listening from here are the things that your shoes don’t do, we’ve modified it and improved it and then through testing, we’ve got clinical study that’s out right now. We published a few of them that are already concluded, but really laser focused and we just did something with the American Medical Podiatrists Association, the APMA, we got the seal of approval, shoes that promote foot health, we’re working with podiatrists around treatment of common foot problems like plantar So we’re doing a lot from a medically back science back research back perspective to figure out, you they’re doing great for people that are on their feet.
I’m sure there’s more that we can do. This is just the start. So let’s continue to evolve. Let’s continue to figure out where we’re over indexing and moreover over anything else. It’s just. Who has a problem that needs to be solved? And that’s what expanded our purview. So now bartenders, waiters, chefs walking around in trade shows and homes and people on set and anybody that’s a mom’s and dad’s and anyone that’s on their feet.
So we’re really excited and passionate about, I think we’ve got a great product that’s on market today. Everyone that comes out from here on out, it’s got new evolutions and new learning. So they’re just going to continue to get that much better, but it’s just exciting. And it’s great when you hear that something that you physically made and it came up with an idea and conceived is now benefiting some stranger’s life that you’ve never met before in a profound way.
And that’s why I do what I do. That’s why I love having a physical product that is focused on solving pain specifically. Because I mean, what a cool opportunity to get to build a company that is positively impacting people’s lives and the ones that aren’t, we get feedback from, we evolve, we iterate, then we come back to them.
Hey, what about now? Did we get it right this time? Amazing. Well, Rob, this has been a lot of fun having you on the show today and getting to know more about the story of you as an entrepreneur, but also the shoe, of course, stand. That being said, if somebody’s listening or watching this and they want to test drive them themselves and take them out for a walk, how do people connect with the brand?
How do they learn more? StanShoes. com. We’re also on socials at WearStan. My personal email. I respond to any message that I get. It’s just rob at StanShoes. com. Rob at StanShoes. com. Would be more than happy to talk to you if you’ve got any pain points. I just got new onto Reddit as well at WearStan. I just ask people, tell me about your shoes.
What problems do you have? But we’re here and we’d love to see if we can make people’s days a little bit lighter and more comfortable on their feet. Amazing. And for everybody that’s listening to this, just so you know, we’ll put the links to the website in the show notes so that you can just click on it and head right on over.
And speaking to the audience, if this is your first time with Mission Matters and you haven’t done it yet, Done it yet. Hit that subscribe or follow button. This is a daily show each and every day. We’re bringing you new content, new ideas, and hopefully new inspiration to help you along the way in your journey as well.
So again, hit that subscribe or follow button and Rob, thank you for coming on the show. Thank you for having me.