Subscribe: iTunes / Spotify Join Le’Keisha Mazur on this episode as she talks about utilizing what you already have to find more deals and save money in your business. She asks questions that jogs the business owners memory about things that are used and subscribed to, all the way back from when the business was first created. Show includes: At least 5 resources you can recall and quickly act on for savings. How to get customer service reps giving you the details of programs and not have it take all day.How you can model the companies you use to give a…
Author: Le'Keisha Mazur
Subscribe: iTunes / Spotify On today’s episode Le’Keisha Mazur talks about: Training wheels for the customer sales cycle. Now just so you know, Marketing is always before sales. Whether you do it or you delegate by giving it to an employee or outsourcing it and paying someone. This always comes before sales. Le’Keisha Mazur gives the listener four training wheels so they don’t fall off this basic when revealed! Training wheels are usually two but she is making sure that the dually method is applied.She answers the top three questions about the customer/ client sales cycle, while giving you the…
Subscribe: iTunes / Spotify Le’Keisha Mazur, host of the Overlooked Business Basics podcast shares a story about the time she went to a Home and Garden Show Expo.The punchy story contains a short process of how event marketing is done. She tells of things needed if you wanted to try it and how it should all come together if you do it properly. She reveals a strategy using an acronym proved very useful in event marketing and gives feedback on what could have been done to avoid the issue if she was the business owner at the show. If you…
Subscribe: iTunes / Spotify On this episode of Overlooked Business Basics podcast, Host Le’Keisha Mazur talks about the importance of “getting your credit where credit is due”. There is nothing more annoying than putting your heart, your soul, and your energy and your time into your business.That glorified monumental moment comes and you are overlooked, by the time you realize it, it’s too late. You actually missed the monumental moment to get the credit where credit was due. The funny thing is, it’s not that the credit went to anybody else. It’s that you, Overlooked, One. Easy. Basic, that was…
Subscribe: iTunes / Spotify In this episode of the Overlooked Business Basics podcast, Host Le’Keisha Mazur shares her background. Le’Keisha is a quirky business development advisor with a servant’s heart. She “Reveals” on the podcast overly common and overlooked business basics that business owners skip by being in a hurry to hit the ground running. She speaks on having guests come on to reveal their overlooked business basics that they’ve discovered in their business. They will be asked: 1) who helped them discover it, 2) how they fixed it. 3) what was their victory because they fixed it. With these…